SHOW ACTIVITIES

Eurobike in Germany was a resounding success for Zipp and the Flash-Point unveiling went off very well. Redefining a product category is always difficult but the harder you work at it, generally the better the reaction.
Having now returned from Germany; this weekend we have representatives in Montreal for the Canadian Trade Show as well as Milan for the Italian Bicycle Trade Show. This time of year is crazy as the bike undustry turns itself inside out trying to show everything to everybody, nearly every weekend it seems. Montreal is always a very interesting exhibition as we sell dealer direct in Canada and our customers in Quebec are some of the most fervent cycling enthusiasts we have ever met with a definite penchant for most things European. It is an extremely strong cycling city, and is a great place to host a show. In Milan, once you have dealt with the traffic, found parking and are actually in the Exhibition hall, the show is very cool. This year it is a brand new venue that none of us have seen but the passion for cycling runs so deep in Italy that the enthusiam of all involved makes for one of the busiest and noisiest shows on the circuit. Flash-Point will be making its first apearance in these two countries at the same time. This is a very exciting time for our whole industry.